The Shire of Collie is calling for local residents to give their opinion on how the Collie community and region should be promoted to the rest of the world.
Shire president Sarah Stanley said the branding and marketing of Collie was one of council’s key strategic priorities.
“A new brand will help us define our shared vision for the future and tell a new story about our community,” she said.
“A solid brand is critical to supporting economic development, attracting investment and generating community pride.”
Shire chief executive officer David Blurton said the rebranding would not only enhance the promotion of the shire and its vision in tourism, events and projects, but also help to reduce consumable costs over time.
“New branding will allow staff to produce many documents in-house, while existing stationery stocks have been allowed to run down,” he said.
A community workshop will held at 5pm on Wednesday, November 21 at the Collie Public Library, while an online survey at collie.wa.gov.au can be completed until the end of the month.
Printed copies of the survey will be available from the library, the shire offices and Roche Park Recreation Centre.